U.S. Grants TrueCar Patents For Proprietary Data Systems And Methods

Company s 17th, 18th and 19th patents underscore commitment to applying big data to car buying SANTA MONICA, Calif., June 8, 2015 /PRNewswire/  TrueCar, Inc. (NASDAQ: TRUE), the negotiation-free car buying and selling mobile marketplace, announced that it has been granted three new patents by the United States Patent and Trademark Office. The proprietary data systems patents relate to technology that enables the provision of vehicle pricing information in a manner that supports a transparent consumer experience. That transparency is at the heart of TrueCar s commitment to connecting TrueCar Certified Dealers to in-market consumers seeking price confidence in the car-buying process. People know TrueCar as an auto-buying service, but a better way to think of the company is as a massive data platform, hungry for as much relevant data as possible about all aspects of the buying and selling process, said Mike Swinson, TrueCar s chief data scientist.  We invest heavily to create sophi
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